A new marketing campaign by supplement retailer Protein World has people fuming over the company’s decision to use scantily clad fitness models to advertise weight loss products. Many people claim the main goal of the advertisements is to make people feel guilty about their bodies because they are not, as Protein World states, “beach body ready.” In response to Protein World’s promotion, over 70,000 people have signed a petition calling for an end to the offensive advertising campaign.
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Facebook To Dethrone Google
Last week marked the 10-year anniversary of the first video ever uploaded to Google’s (GOOGL) popular video sharing service, YouTube. As one of the most popular websites on the Internet, and the second leading search engine behind Google, YouTube clearly has a lot to celebrate. However, as a profitless Google subsidiary, YouTube’s future could prove quite volatile, especially as its main competitor continues to invest in an entirely new video-sharing platform.
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Investors Interested In "Breastaurants"
In 1983, six businessmen incorporated a new type of restaurant under the brand name “Hooters.” Since first opening in 1983, the Hooters franchise has experienced rapid growth, amassing peak revenues of $960 million in 2007. Now, while I won’t call the founders of Hooters “revolutionary” geniuses, they did nonetheless introduce a new form of dining experience to the restaurant industry, one based on greasy bar food and beautiful young women in crop tops.
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Facebook's Recent Release
Social media giant Facebook (FB) recently took a page out of AOL’s (ancient) playbook by creating a standalone desktop messaging platform similar to AIM (for those who remember, this was the greatest invention of all time). The goal of Facebook’s new PC application is to expand its user base, increase data collection, and generate higher revenues.
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Finishing What Napster Started
After finalizing a deal to raise $400 million, the insanely popular music streaming service, Spotify, now sits among the elite private ranks of Uber, Snapchat, Airbnb, and Palantir. The newly announced private investment round, led by prestigious Goldman Sachs (GS), indicates that high profile Middle Eastern investors, in addition to traditional American VC firms, want in on Spotify's "Napster-like" business proceedings.
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Ain't Nuthin' But A Beats Thang
Apple’s (AAPL) 2014 decision to purchase Beats Electronics for roughly $3 billion sparked much debate as to whether the tech magnate had overpaid for Dr. Dre’s headphone conglomerate. The Beats acquisition was by far the largest in Apple’s recent history and signaled the emergence of a new era under CEO Tim Cook (after the 2011 passing of founder and CEO Steve Jobs). Many critics, and shareholders alike, argued that Apple overpaid for Beats Electronics, which is arguably true when solely reviewing public information.
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Google Continues Its Microsoft Beat Down
Surprise, Google (GOOGL) is yet again redefining an established tech industry: this time it’s the PC market. Glassdoor's recently rated "top company" has announced its newest product: the Google Chromebit, which transforms all modern televisions and monitors into Chromebook computers. And the best part about Chromebit is... it's affordable!
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